Privacy Policy

Last updated: January 2026

Obsidian Style House ("we," "us," or "our") respects your privacy and is committed to protecting the personal information you share with us. This Privacy Policy explains what information we collect when you visit obsidianstylehouse.com, how we use it, and the choices you have. By using our site, you agree to the practices described below.

Who We Are

Obsidian Style House is an independent fashion content and affiliate website. We publish editorial guides, style reviews, and curated product recommendations. When you click an affiliate link and make a purchase on a third-party retailer's website, we may earn a commission at no additional cost to you.

Information We Collect

Cookies and Similar Technologies

We use cookies and similar tracking technologies to operate our site and improve your browsing experience. Cookies fall into the following categories:

Essential cookies: Required for core site functions such as page navigation, security, and remembering your cookie preferences. The site cannot function properly without these.
Analytics cookies: Help us understand how visitors interact with our pages, which articles are most popular, and where we can improve. These cookies collect information in an aggregated, anonymous form.
Affiliate cookies: Set by our affiliate partners and retailers when you click an outbound product link. These cookies allow the partner to attribute a qualifying purchase to our site so that we may receive a referral commission. They do not give us access to your payment details or order contents.

You can accept, reject, or manage non-essential cookies at any time through our cookie consent banner or your browser settings. Disabling certain cookies may affect the functionality of the site.

Usage Data

When you visit Obsidian Style House, we automatically collect certain information about your interaction with the site, including pages visited, time spent on each page, referring URLs, search terms used on our site, and the links you click. This information helps us measure content performance and improve user experience.

Device and Technical Information

We may collect technical information about the device you use to access our site, including browser type and version, operating system, device type, screen resolution, language preference, approximate location (derived from IP address, typically at the country or city level), and anonymized IP address. This information is used for security, troubleshooting, and to ensure our content displays correctly across devices.

Newsletter Email Collection

Subscribing to our newsletter is entirely optional. If you choose to sign up, we will ask for your email address and, where required by law, your explicit consent to receive marketing communications from us. We use your email address solely to send:

Curated style guides, trend reports, and editorial features
Occasional product recommendations and seasonal lookbooks
Notifications about new content on obsidianstylehouse.com

You can withdraw your consent and unsubscribe at any time by clicking the "unsubscribe" link in any newsletter email or by contacting us directly. Unsubscribing will not affect your ability to use the rest of the site.

How We Use Your Information

We use the information described above only for the following purposes:

To operate, maintain, and secure our website
To analyze site performance and improve our editorial content
To enable affiliate tracking so that we receive credit for referrals
To send our newsletter to subscribers who have opted in
To comply with applicable legal obligations

We Do Not Sell or Trade Your Personal Data

Obsidian Style House does not sell, rent, trade, or otherwise transfer your personal information to third parties for their marketing purposes. We do not participate in cross-context behavioral advertising in exchange for monetary or other valuable consideration. The only data shared with third parties is what is strictly necessary to operate the services described in this policy (for example, our analytics provider and our newsletter platform), and these providers are contractually bound to protect your information.

Third-Party Services and Affiliate Partners

When you click on an affiliate link, you will leave our website and be directed to a third-party retailer. Once on that retailer's site, their own privacy policy and terms apply. We are not responsible for the privacy practices of third-party websites and encourage you to review their policies before providing any personal information.

Service providers we currently work with include analytics platforms, our email newsletter service, and affiliate network partners. These providers process data only on our behalf and in accordance with this policy.

Your Rights Under GDPR

If you are located in the European Economic Area or the United Kingdom, you have the following rights regarding your personal data:

Right of access: Request a copy of the personal data we hold about you
Right to rectification: Ask us to correct inaccurate or incomplete information
Right to erasure: Request that we delete your personal data
Right to restrict processing: Ask us to limit how we use your data
Right to data portability: Receive your data in a structured, commonly used format
Right to object: Object to processing based on legitimate interests, including direct marketing
Right to withdraw consent: Withdraw consent at any time where processing is based on consent
Right to lodge a complaint: File a complaint with your local data protection authority

Our lawful bases for processing include your consent (for newsletters and non-essential cookies), our legitimate interests (for site analytics and security), and compliance with legal obligations.

Your Rights Under CCPA and CPRA

If you are a California resident, you have the right to:

Know what categories of personal information we collect and the purposes for which it is used
Request access to the specific pieces of personal information we have collected about you
Request deletion of personal information we have collected, subject to certain exceptions
Request correction of inaccurate personal information
Opt out of the sale or sharing of personal information (Obsidian Style House does not sell or share personal information as defined under CCPA/CPRA)
Limit the use of sensitive personal information (we do not collect sensitive personal information for purposes that require this right)
Not be subjected to discrimination for exercising any of these rights

To exercise any of these rights, please contact us using the details below. We will respond within the timeframes required by applicable law.

Data Retention

We retain personal data only for as long as necessary to fulfill the purposes described in this policy or as required by law. Newsletter subscribers' email addresses are retained until you unsubscribe or request deletion. Analytics data is typically retained in aggregated form for up to 26 months. Cookie data is retained according to the expiration periods set out in our cookie banner.

Data Security

We implement appropriate technical and organizational measures to protect your information against unauthorized access, alteration, disclosure, or destruction. While no online transmission is ever fully secure, we work to safeguard your data using industry-standard practices.

International Data Transfers

Some of our service providers may process your data outside your country of residence. Where this occurs, we ensure appropriate safeguards are in place, such as Standard Contractual Clauses approved by the European Commission, to protect your information in accordance with applicable law.

Children's Privacy

Obsidian Style House is intended for users aged 16 and older. We do not knowingly collect personal information from children under 16. If you believe a child has provided us with personal data, please contact us so we can promptly delete the information.

Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. The "Last updated" date at the top of this page indicates when the policy was last revised. We encourage you to review this page periodically.

Contact Us

If you have questions about this Privacy Policy or wish to exercise any of your rights, please contact us through the contact form available on obsidianstylehouse.com. We are committed to responding to all legitimate inquiries promptly and transparently.